Wednesday, March 28, 2007

Promise and deliver

Have you ever wondered why some companies are successful while others are not? I think it simply points to a few good old principles and policies. The working ethics and practices these successful companies adopt are nothing complex and confidential.

It's simply "promise and deliver".

Good companies make big promises. Customers like their promises. And the important part is, these companies deliver.

The outstanding companies make big promises too. But they deliver more than what they promised.

I think companies which want to succeed should do so with integrity. Don't fake a smile. Make a fair deal. Try serve everyone's interests. Don't force people to buy your products.

It is simply delivering to what's promised. I think there shouldn't be any trying. Just do or don't.

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